Do relationships really help improve your business? The answer is a loud YES! Each day we come to work with the goal of increasing business and keeping the doors open for another day. After putting in 40+ hours a week, it’s hard to find the energy to build business relationships. So why not work the task of nurturing and cultivating relationships into your weekly schedule? There are so many different ways to accomplish this.
(1) Look into leadership organizations that will put you in contact with other business professionals in your area who are looking to accomplish the same goal as you: making your contacts count.
(2) Join LinkedIn, a professional networking site with over 200 million members. According to its CEO, Jeff Weiner, members of the site are “the most affluent, most influential and best educated consumers on the web.” In other words, LinkedIn members are smart, have money to spend and have lots of connections just like them.
(3) Create a list of 10 business professionals with whom you want to create a relationship that will benefit them along with you and your business.
(4) Consistently participate in weekly synergy meetings to make sure you are interacting with one of your "My 10" each week.
(5) If you support non-profits, don’t just write the check but create a partnership. It is not taboo to ask what you are getting out of your donation. Form a partnership that allows the supporting organization to endorse you and/or your company.
(6) While networking, you will meet a variety of individuals. Network and partner with the individuals who have values, goals and work ethic similar to your own.
(7) Remember, it’s not always “business” with these individuals. Create personal relationships with them. A round of golf, an invitation to an event you sponsored with your team or just a casual lunch meeting to brainstorm is always healthy for business relationships.
Estate planning law firms, along with their teams, across the country are doing this very well, week in and week out without being dependent on the attorney’s excuse of "when I can get to it."
At this year’s Lawyers with Purpose Annual Member Practice Enhancement Retreat, our members will learn firsthand how improving your legal technical, and your teams’ ability to consistently deliver it, supports every single one of your relationships. Learn the success stories and the strategies for improving your relationships via automation.
If you are currently a member of LWP click here to register now and reserve your seat. If you are not an LWP Member and interested in learning more about what Lawyers With Purpose has to offer your estate planning practice, join us in Phoenix, AZ, for our Asset Protection, Medicaid and VA Summit, September 12-13th. Click here to register for our two day event.
Roslyn Drotar, Implementation Coach, Lawyers With Purpose.
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